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Importance of Social Marketing

Social marketing is objective to influence the social behaviors but not to benefit the marketer, but to benefit the target market and the society (Weinreich, 2006). While demarketing is an efforts aimed at discouraging the consumer to demand the product which a firm cannot produce in available product, or does not want to provide in a certain places where…
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Your Business Needs a Website

Websites work. No matter what your business or profession, a website can generate business, promote goodwill among customers and prospects, and deliver strong marketing messages – whether your business is small, large or in-between, well-established or brand-new. People use the Web in greater and greater numbers, more and more every day. Even if you are…
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What is a Brochure?

What is a brochure? Is a brochure just a brochure? Read this article and find your answer here! Definition of Brochure A brochure is an informative paper document for advertising, which can be folded into a template, pamphlet or leaflet. Brochures are promotional documents, primarily used to introduce a company, organization, products or services and inform potential customers or members of the public of the benefits.…
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